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Why Businesses Need Market Research To Build A Great Website

Size doesn’t matter. Businesses NEED market research to build a great website whether the company is large or small. Creating or redesigning a website involves a multi-step process that assesses the business’s goals, needs, customer base, competitors and budget. In previous blog posts, we overview all the steps to create a custom website. We also […]

Web Design Discovery Phase: Why Information Gathering is the Most Important Step in Web Design

Most business owners recognize the importance of having a website. Websites are a useful tool for gathering new customers and deepening relationships with existing customers. But, simply having a website may not be effective enough. Many are using their websites as an electronic business card. Think for a second about how people use business cards. [...]

COVID-19 Disaster Relief: A Resource Guide for Small Business Recovery in Texas

The Coronavirus (COVID-19) pandemic is sweeping through the United States. It’s claiming lives and forcing us into an economic recession. Because businesses have to responsibly follow stay home orders, many have temporarily closed their doors. We’ve put together this resource page for small business recovery information to help Texas businesses survive and fight back from [...]

What is a Custom Website & 7 Ways Your Small Business Will Benefit from Having One

If there’s any chance you did not appreciate the value of having a website, you probably do now. The COVID-19 stay home orders that forced customers indoors and businesses to close should have changed your mind. Government orders to enforce social distancing put a halt to most small businesses in big cities like Houston, Texas [...]

10 Tips For Writing A Blog That Converts Readers Into Leads

In 2020, blogging is an inexpensive opportunity for businesses to build brand awareness, drive traffic to their websites and attract more customers for the ultimate goal of increasing sales. But, not all blogs are created equal. Some get little to no traffic and don’t boost company sales. In the wake of this year’s COVID-19 global […]

How to Generate High Quality Leads on a Budget

  Every business needs to generate good leads to grow, but every budget has different limitations. The good news is, you don’t have to spend any money at all to start getting leads immediately. All you need is a willingness to be a little outgoing coupled with a touch of creativity. What Does It Mean […]

5 Steps to Get Started on Email Marketing 

Just in case you’re on the fence about whether email marketing is worth the time or money, let’s get you off of it. To a staggering degree, email marketing is a worthwhile investment! How’s a ROI of 122% sound? That’s right, companies are seeing an average return of $1.22 for every $1 spent on email [...]

Is Rebranding Right for Your Business? How to Identify the Signs

Before we jump into rebranding, let’s review what branding is. Branding, at its simplest, is a marketing concept that involves establishing a distinct image and voice for your company. In our previous article, “Branding 101: Understanding the Process, Benefits and Costs”, we discuss all the important aspects of branding a company. If you’re not 100% […]

Branding 101: Understanding the Process, Benefits and Costs

Starting a new business is so exciting! For many, opening a business is the most exciting part of the journey. You choose your company’s name and create your logo. You’re inspired by your mission statement and, perhaps, you’ve launched a website and social media pages. It’s all so exhilarating, but, in all your planning & […]

Are Zillow Agent Websites a Smart Investment?

Zillow is a dominant online real estate platform. Zillow.com is frequently visited by approximately 36 million visitors per month! Due to its enormous popularity, it launched Zillow Premier Agent Websites, giving local agents an easy way to create their own websites. In this digital age of real estate, agents must have websites, but more importantly, […]

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